Find Your Solution

Tools, templates, Strategy, and Services for Brands That Want to Stand Out

$9 Offers

itty-bitty offers that deliver big results

IMPACT IN ACTION

Launch Your Give-Back System in 1 Afternoon!

This plug-and-play offer includes everything you need to set up a "give back" system. With 9 model ideas, a decision-making matrix to help you decide on a model, tracking system, and nonprofit, you'll be able to get a simple system up and going in less than a day.

Included: guidance on the exact copy you'll need to update, AI prompts for quick update generation, and the messaging + storytelling framework you'll need to market and share for better brand loyalty and differentiation, and increased collaboration opportunities!

Voice of Customer Sheet & Survey Kit

Uncover what truly resonates with your audience with the same tools I use for premium clients.
This kit provides customer/client feedback questions to gather customer insights and a sheet to organize and analyze , helping you align your messaging with their needs and language.

Use this kit to create content that speaks directly to your audience and drives deeper connections.

Brand Voice & Messaging Guidelines Templates

the most comprehensive brand guidelines templates for established solopreneurs and scaling small businesses

Brand Voice Guidelines Template

Refine the core elements of your brand identity and develop them into a unique, standout voice.

Perfect for businesses with multiple people creating copy or content or alongside AI tools like ChatGPT, this template is a brand asset to make your brand voice is unmistakably, and consistently yours, no matter who is writing for you.

Brand Messaging Guidelines Template

Refine your brand messaging and create a strategic framework that aligns your brand identity with your audience and offers.

Perfect for businesses wanting to strengthen their positioning, stand out from competitors, and connect deeply with their ideal audience, this template is a strategic asset for creating new offers, planning launches, and creating effective nurturing content.

Strategy & consulting Services

bite-sized or ongoing strategic support for brand strategy and marketing

REVIEW SESSIONS

Get my pro (human) eyes on your website, emails, content, brand strategy, or marketing systems. includes a full review of submitted materials and a 20-minute feedback video with specific, actionable insights rooted in 2 decades of experience in writing and storytelling and 6 years of brand strategy, marketing, messaging, and copywriting.

Strategy Sessions

In this 90-minute 1:1 session, we’ll dive into any part of your verbal brand identity, brand strategy, or marketing to plan for growth or figure out why something isn’t working. You’ll leave with a recording of our call and a 90-day action plan to apply right away.

Consulting Packages

Looking for a bigger container or ongoing strategic support? I offer 1-month, 3-month, quarterly, and ongoing consulting packages for bigger projects like visibility campaigns, pivots, rebrands, or general brand strategy and marketing.

Copywriting & Campaign Creation

Strategic story-driven copy, content, and campaign design

Copywriting Services

Done-for-you copy and content that captures your brand's unique identify and drives results. With 6 years of experience as a conversion copywriter for mission-driven clients across industries, we can work on literally anything in your business that needs to be written for impact, connection, and conversion.

I keep 2-3 open spots per quarter for clients looking for one-off projects and ongoing support retainers.

Case studies and portfolio available upon request. Packages start at $1200.

Visibility Framework Creation

Build a sustainable marketing system that grows your audience without overextending your resources and capacity.

Designed for solopreneurs and small teams ready to expand their reach, this strategic offer helps you clarify goals, identify the right channels, and create a strategy that fits your resources and priorities.

Walk away with a focused, actionable framework to make your brand visible in all the right places.

Starts at $3000, implementation options available.

Campaign Design Package

Create messaging and a strategy that connect with your audience and leverages current engagement to maximize results.

This service provides a clear, tailored roadmap, a Messaging Playbook, and content frameworks to guide your campaign from start to finish.

For brands planning a product launch, sales push, pivot/rebrand, or brand awareness event.

Starts at $3000, implementation options available.

create the change you're here to make.

Working with me isn’t just about better messaging—it’s about using your stories to reshape how you connect, grow, and change the world with your brand.

 

enhanced clarity

Bring your brand’s identity and messaging into focus for consistent and meaningful communication across all channels.

exceptional storytelling

Develop your brand’s voice, refine your messaging, and transform your storytelling from good to exceptional.

stronger brand loyalty

Nurture meaningful connections with your audience with a human-centered business that resonates, building lasting loyalty and trust.

"honest, inspiring, and empowering"

Includes:

  • PDF download of chapters 1&2 for smartphone, tablet, desktop, or e-reader
  • Instructions for upload to Kindle, iBooks, Kobo, and Nook
  • Subsciption to monthly “Postcards from Italy” newsletter & new release updates

 

*Spam sucks. I never, ever share or sell your info and you can easily unsubscribe at any time.

Brand + Customer

Voice Guidelines

Download this editable Google doc guide to help you:

 

Craft your brand voice keywords

Discover secret places to find your ideal clients’ language

Identify gaps in your messaging

AND get it all organized in one easy-to-share place.